Buyer Guide

RFQ Best Practices

Get better supplier quotes with effective RFQ writing.

1. Why it matters

The quality of the quotes you get back is set by the quality of the RFQ you send out. A vague request yields padded, non-comparable prices; a precise, structured RFQ forces suppliers to quote the same thing, so you can compare on merit instead of guesswork.

A good RFQ makes every quote answer the same questions in the same units — comparability is the whole point.

2. What every RFQ must specify

  • Exact specification: power, CCT, CRI, lumens, IP, beam angle, dimming, housing/finish.
  • Certifications required for the destination market.
  • Quantity for this order and a 12-month forecast (drives price).
  • Incoterm (FOB/CIF/DAP/DDP) and destination port/city.
  • Packaging, labelling, warranty and required lead time.

3. Structure it so quotes line up

Ask for a fixed response table so you are not comparing an email that quotes unit price against another that quotes CIF total. Specify the currency, the price basis (per unit at the stated Incoterm) and the validity period of the quote.

Field to requestWhy
Unit price @ Incoterm + currencyRemoves hidden freight/margin gaps
MOQ and price breaks (e.g. 500/1k/5k)Reveals the real volume curve
Lead time (production + transit)Comparable delivery planning
Warranty term and coverageTrue cost of ownership

4. Common RFQ mistakes

  • Sending "please quote your best price" with no spec — you will get a lowball on a lower-grade product.
  • Omitting the destination, so nobody can quote duty/landed cost.
  • Not stating quantity, so the price assumes the smallest run.
  • Accepting quotes with different Incoterms and comparing the raw numbers.

5. Checklist

  • Attach a spec sheet with every parameter filled
  • Provide a response table with fixed columns and currency
  • State quantity, forecast, Incoterm and destination
  • Request price breaks at 2-3 quantity tiers
  • Set a quote validity window (e.g. 30 days)

6. FAQ

How many suppliers should I send an RFQ to?
Three to five is the sweet spot: enough to reveal the market price and weed out outliers, few enough that you can actually evaluate each response and maintain the relationship.
Should I share my target price?
Sharing a realistic target can speed convergence and filter out suppliers who cannot meet it, but an unrealistically low target invites corner-cutting. Anchor on landed cost, not just unit price.

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